Our Story & Values

ABOUT ROOTARI Rooted in Tradition Elevated by Innovation

From humble beginnings in rural India to becoming the nation's trusted premium Nannari brand, our journey is one of passion, dedication, and unwavering commitment to natural wellness. Discover how we transform ancient wisdom into modern wellness solutions that honor both tradition and innovation.

Since 2011 15+ years of excellence

50K+ Families Trusted nationwide

100% Natural Pure & authentic

Our Journey View Products

OUR HERITAGE

Our Heritage

15+ years of traditional wisdom and excellence

240 Acres Cultivated

100+ Partner Farmers

OUR STORY

15+ Years

100+ Farmers

50K+ Families

Our Story

From Farmers to Families

ROOTARI was born from a simple yet powerful vision: to bridge the gap between traditional farming wisdom and modern wellness needs. Our journey began in 1998 with a small group of passionate farmers in rural India who believed in the incredible power of Nannari.

Rich Heritage

Over 25 years of experience in cultivating and processing premium Nannari using traditional methods passed down through generations.

Farming Community

We work directly with over 100 partner farmers, ensuring fair trade practices and sustainable farming methods.

Premium Quality

Every product undergoes rigorous quality testing and meets international standards for purity and safety.

Our Purpose

Mission & Vision

Guided by our core values and driven by a passion for natural wellness, we bridge traditional wisdom with modern innovation.

Our Mission

To bridge the gap between traditional farming wisdom and modern wellness needs by delivering premium Nannari products that nurture health, preserve heritage, and support farming communities across India.

Our Vision

To become the most trusted name in natural wellness products, making the ancient benefits of Nannari accessible to families worldwide while empowering sustainable farming practices.

Our Values

Purity, Quality, Sustainability, Trust, and Innovation guide everything we do. We maintain the highest standards while respecting traditional methods and environmental stewardship.

Our Future

Continuing to innovate while honoring our roots, we're expanding our reach to bring ROOTARI's premium wellness products to families across the globe.

Why Choose ROOTARI

Our Commitment to Excellence

Every aspect of our business reflects our dedication to quality, sustainability, and the wellbeing of our customers and farming partners.

Quality Certified

All our products meet international quality standards and undergo rigorous testing for purity and safety.

100% Natural

No artificial additives, preservatives, or chemicals - just pure, natural Nannari goodness.

Fair Trade

We ensure fair compensation for our farming partners and support sustainable agricultural practices.

Eco-Friendly

Sustainable packaging and environmentally responsible production methods protect our planet.

Research-Backed

Our products are developed based on scientific research and traditional knowledge validation.

Family Trusted

Trusted by thousands of families across India for their daily wellness and health needs.

Get in Touch

Ready to experience premium Nannari products? Contact us for inquiries, orders, or partnerships.